Bell Works NJ Welcomes First 2 Major “Campus” Tenants

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Bell Works, based in Holmdel, the former Bell Labs campus designed by Eero Saarinen and the country’s first “metroburb” – a self-contained suburban metropolis – has signed its first two major tenant leases for its “Campus” offering.

LT Apparel, a leading manufacturer of children’s clothing, and Vonage, a global leader in cloud communications, will both occupy office space on campus. LT Apparel’s headquarters will remain in New York.

“Companies today are looking for well-designed spaces that inspire and encourage their employees to collaborate and exchange ideas. At Bell Works, we see people arriving with excitement every day as they enter a place teeming with life,” said Ralph Zucker, president of Inspired by Somerset Development, the developer behind Bell Works New Jersey. “The demand for flexible rental solutions continues to grow as businesses with small and large footprints seek spaces where they can expand or condense as needed without sacrificing best-in-class design and amenities. We are We are delighted to welcome LT Apparel and Vonage, two companies that share similar values ​​such as community and connection, to our diverse lineup of tenants and we know they will fit in perfectly.

LT Apparel Group is a New York-based children’s apparel company whose portfolio includes Adidas Kids, Carhartt Kids and French Toast, the leader in children’s school apparel. LT Apparel is a family-owned and privately owned company, with a simple goal: to continually exceed the expectations of its customers and business partners, while supporting and investing in its employees and communities. The company’s headquarters will remain in New York.

“It’s important to us to give our employees a special place to work when they come into the office to collaborate with colleagues in a fast-paced environment,” said Alfred J. Sutton, vice president of chain operations. sourcing at LT Apparel Group. “There is nothing else on the market like Bell Works, a truly one-of-a-kind destination that fits our business and our culture so well.”

Vonage is a global leader in cloud communications, helping businesses accelerate their digital transformation. With offices around the world and more than 2,200 employees worldwide, Vonage will move its headquarters a short distance from its original roots in Holmdel to the metropolis, to better meet the changing needs of its team members. .

“Holmdel has been our home for more than a decade and we remain committed to this community,” said Stephen Lasher, chief financial officer of Vonage. “Like many companies, we have moved over the past two years to a hybrid work environment. The dynamic, creative and technology-driven space at Bell Works will allow us to continue to grow right here in New Jersey as we continue to work to make Vonage a premier company for great talent.

Campus caters to the growing number of corporations and midsize companies looking for flexible leasing solutions as their teams begin to return to the office post-pandemic. The 72,000 square foot workspace solution offers teams the ability to easily return to an office environment and maintain a physical location within a thriving community. Campus businesses enjoy seamless access to breakout rooms, boardrooms, and the multitude of retail and dining options on The Block at Bell Works.

Campus workspaces are fully furnished and wired, giving businesses the flexibility to rent both small and large spaces, depending on the needs of their teams. Campus interior design elements reflect a human-centered approach, applied to all Bell Works environments, and feature unique, sustainable and biophilic elements including: renewable selections, repurposed materials, LED lighting and natural and indoor plants.

Bell Works Creative Director and Senior Designer, Paola Zamudio of NPZ Style & Decor, and G3 Architects collaborated on the design of the Bell Works campus workspaces.

Jeff Garibaldi, Chairman of the Garibaldi Group; Tara Keating, Vice President of the Garibaldi Group; and Lindsey Florio, broker support analyst at The Garibaldi Group, represented Bell Works New Jersey in both transactions.

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