Increase in sales of Trae Young Atlanta Hawks jerseys
Trae Young is a man of the people. Children and the elderly love the fierce general on the ground. Young hasn’t even played four full seasons yet, and he’s already scored 6,000 points and provided over 2,100 assists.
Some people expected ‘Ice Trae’ to drop this season due to new rule changes that directly targeted him. Jokes on them because Young’s numbers have improved. He is averaging 28 points and 9.5 assists per game. No other NBA player is in the top three in both categories.
Maybe it’s because of his dazzling play or his larger-than-life personality, or maybe a combination of both, but the younger generation loves Young. Legions of little fans flock from all over the country to see number 11 perform live. Some are even brave enough to enter opposing arenas dressed in Hawks gear, and a lucky few are rewarded with game-worn shoes or arm warmers.
Much of the attention this season has been focused on the incredibly successful launch of its first signature shoe, the Adidas Trae Young 1. The hoop shoe has flown off the shelves in nearly every size. Plus, some of the most coveted colorways are being resold online for outrageous prices.
But an underreported story has been Young’s jersey sales. According to Mike Contini of Atlanta radio station 92.9 The Game, Young’s jersey sales now rank 8th in the NBA. In a season full of new accomplishments, this is a new high for Young.
I can’t say I’m surprised. Young is on track for his second NBA All-Star appearance and will most likely be named to an All-NBA Team after the season. Not to mention all the philanthropic and charitable campaigns Young is involved in off the field.
Atlanta Hawks Jerseys 2021-22
Hawks City Edition Jersey
In honor of the NBA’s 75th anniversary, Nike has gone deep for the City’s Annual Edition uniforms.
The number styling on the front of the jersey recalls the Hawks’ inaugural year in Atlanta, depicting the 1968 United lettering and the back of the jersey features the numbers in 1985 lettering.
While the 1970s “Atlanta” lettering on the jersey’s chest evokes the spirit of Pistol Pete. Two-tone Infinity Black and Torch Red on the neck and arms recall the team’s kit configuration from the 1985 season.
Atlanta Hawks Statement Jerseys
“Infinity Black” is the color Nike chose for the Hawks’ bold “statement” jerseys. The Hawks wear these yarns at home and on the road. The “Legacy Yellow” font with “Torch Red” lining really makes for a solid uniform.
Atlanta Hawks Icon Jersey
You can’t get mad at the Hawks “Icon” uniforms. The “Torch Red” is a tough look. Mix the white font with the “Legacy Yellow” liner and you get a very creative look. Even if it looks a bit like a very specific fast food franchise.
Atlanta Hawks Association Jersey
The all-white “Association” uniforms are super clean. Before Nike took over, these would have been considered the home jerseys, but now teams can mix and match. So don’t be surprised if you see the Hawks wearing what looks like their home jersey on the road.
The Hawks need to make another playoff push and it starts tonight against the Miami Heat. Stay locked into Sports Illustrated’s AllHawks.com.
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