Information on the launch and release of Pyer Moss women’s handbags and shoes – Footwear News
Move over, sneakers. Kerby Jean-Raymond has a brand new bag — and heels to match.
The founder and creative director of Pyer Moss today announced the launch of a new line of handbags as well as an in-house line of women’s shoes, both a first for the brand.
The first rumblings of the launch came earlier this month, when a Pyer Moss billboard popped up in East Flatbush, Brooklyn, Jean-Raymond’s own neighborhood. The creative director posted a photo of it on his own Instagram account; a cobalt blue sign with a pair of abstract arms holding an asymmetrical triangular-shaped top-handle bag, itself with a pair of trompe-l’oeil gloved hands grasping the accessory. “Guess where…” Jean-Raymond wrote in his caption.
The handbag, which comes in a range of quirky triangle-shaped sizes (and with or without those surreal hands) and sells for $750 to $1,800, joins the first-ever line of designer shoes for women, seen last seen July at Pyer Moss’ first couture show in New York (previous shoe collaborations have included Brother Vellies). Priced from $800 for the Breaker lace-up sandal to $1,400 for the over-the-knee cap boot, all shoe styles feature a slightly fluted heel and hints of the techno-curved design details found in sneakers. of the brand.
The handbags and shoes are made in Italy from a handful of artisan factories and, according to the brand, are produced with sustainability in mind, manufacturing “only what was necessary”, as stated in the brand release (specific delivery numbers are not listed, however).
It’s a notable category shift from the sneaker frenzy of Pyer Moss’ longtime partnership with Reebok (although Jean-Raymond’s signature use of specific colors such as yellow and red is still in play. ). The handbag and shoe launches are part of a shift that comes after the announcement in February of Jean-Raymond’s departure as the sports brand’s global creative director (an announcement that was preceded by the acquisition of Reebok by Authentic Brands Group, after Adidas sold the brand to the conglomerate in a deal that was finalized in March).
Pyer Moss isn’t the first sneaker-centric brand or retailer to bring the hype and sensibility of this category into the women’s fashion sphere. In the world of sneakers, women’s heels and handbags are gaining ground among collectors. On StockX, there are dozens of Le Chiquito mini bags by Jacquemus for sale, as well as the collection of handbags edited by Amina Muaddi, while Kith is now selling kitten heels like Miista and Cult Gaia, even boots snake print slouches from Paris Texas. With a couture-level ready-to-wear collection as context, Pyer Moss is poised to enter those markets — though its Sculpt sneaker is still on offer (and limited to two pairs per customer).
The new collection of women’s handbags and shoes from Pyer Moss is available. now.